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Healthcare PPC agency services and Google Ads for doctors

We run Google Ads for the services that carry your margin, check each one against Google's healthcare policies before anything launches, and judge every campaign by the patients it books.

What is included
Campaign plan
Search campaigns
Landing pages
Conversion tracking
Reporting

Healthcare PPC agency work for a private practice starts with two numbers: what a new patient is worth to you and how many more the schedule can take. Your assessment answers give us both, and the roadmap sets how much paid search should carry while SEO builds.

What our healthcare PPC management covers

Campaign planWhich services to advertise, where, at what budget, and what a new patient is worth to the practice.
Search campaignsKeywords, ads and bids built around the treatments patients search for, with negative keywords to keep out the wrong clicks.
Landing pagesA page for each campaign that answers the search and makes booking easy.
Conversion trackingCalls, forms and bookings tracked into your CRM, so Google learns from booked patients.
ReportingCost per inquiry, cost per booked consultation and cost per new patient, by campaign.

Google Ads for doctors has extra rules

Google restricts ads for some treatments and requires certification before ads can run in some healthcare categories. Remarketing based on health conditions is not allowed. Campaigns that ignore these rules get disapproved or suspended, sometimes after the budget is spent.

We check each service you want to advertise against Google's current healthcare policies before we build anything. Where a service cannot be advertised, the roadmap leans on SEO, referrals or email instead.

Paid social

Facebook and Instagram ads work differently: patients are not searching, so the ad has to start the interest. They suit launches, events, webinars and services people do not know to search for. If paid social earns a place in the plan, the same team runs it with the same tracking.

How a PPC engagement runs

Account and policy review

What has been spent, what it produced and which services can be advertised.

Build

Campaigns, landing pages and tracking set up and tested before the first dollar goes out.

Launch and optimize

Close watch in the first weeks on search terms, call recordings where available and booking rates, then budget moved toward the campaigns with the lowest cost per new patient.

Questions about healthcare PPC

How much should a practice spend on Google Ads?

Enough to get reliable data in your market, and no more than the margin on the services supports. The assessment works out what a new patient is worth to you, and the budget follows from that. [Minimum ad spend guidance: Adam's team to confirm]

Can you advertise any treatment?

No. Google restricts some treatments and some need certification first. We check your services before we build, so you know up front what can run, what needs certification and what cannot be advertised.

Do you work with existing Google Ads accounts?

Yes. We start from what has already run: search terms, conversions and cost per booked patient, and change only what the numbers say is not working. You keep ownership of the account.

Related services

Medical website designLanding pages that turn clicks into consultations.ViewHealthcare CRM and follow-upWhere every lead from the ads is tracked.ViewHealthcare marketing agency servicesAll marketing services in one plan.View

See whether your services can carry ad spend

A sensible ad budget comes from your pricing and patient volume, and the assessment asks about both.

Start the Practice AssessmentBusiness questions only. No patient information.